Michelin - Evil Gas Pump
I am very happy to announce that I took the full time job at Psyop after permalancing at Psyop for almost two years. Hooray!!
I worked on this Michelin spot as a lead designer. I mostly did human character design. Most of the environment design was done by Anh Vu. Here's the story of the evil gas pump spot!
Once upon a time there was a evil gas pump, who overcharged people. Townspeople couldn't do much about the unfairness of the gas pump, since the evil gas pump overshadowed the whole town. One day the Michelin man appeared and saved the day by giving people the fuel-efficient tire that helped to keep money in people's pockets.
Watch the project hereMichelin-Evil Gas Pump.
Below image is my first set of characters.
However, we ended up going for the "people of sloped shoulders and thin neck" instead of the "potato people with no neck".
This is the "people of sloped shoulders and thin neck" set of head study drawings by myself.
href="http://www.onionhead.tv/uploaded_images/09-781579.jpg">
We wanted to maintain this painterly stroke not just for styleframes but also throughout the 3D process as well. When we painted our textures in Photoshop, we tried to exaggerate the brush stroke textures. Here are some of our texture maps.
Styleframe by Anh vu and myself.(collaborated 3D& Photoshop)
After I was done with character design process, I layout almost every shot, making sure quirky building design from Anh was properly integrated to the spot. Just overall, tons of usage of lattice deformers to give personality to the environment.
I also lit couple shots when I was done with the layout process.
I worked on this Michelin spot as a lead designer. I mostly did human character design. Most of the environment design was done by Anh Vu. Here's the story of the evil gas pump spot!
Once upon a time there was a evil gas pump, who overcharged people. Townspeople couldn't do much about the unfairness of the gas pump, since the evil gas pump overshadowed the whole town. One day the Michelin man appeared and saved the day by giving people the fuel-efficient tire that helped to keep money in people's pockets.
Watch the project hereMichelin-Evil Gas Pump.
Below image is my first set of characters.
However, we ended up going for the "people of sloped shoulders and thin neck" instead of the "potato people with no neck".
This is the "people of sloped shoulders and thin neck" set of head study drawings by myself.
href="http://www.onionhead.tv/uploaded_images/09-781579.jpg">
We wanted to maintain this painterly stroke not just for styleframes but also throughout the 3D process as well. When we painted our textures in Photoshop, we tried to exaggerate the brush stroke textures. Here are some of our texture maps.
Styleframe by Anh vu and myself.(collaborated 3D& Photoshop)
After I was done with character design process, I layout almost every shot, making sure quirky building design from Anh was properly integrated to the spot. Just overall, tons of usage of lattice deformers to give personality to the environment.
I also lit couple shots when I was done with the layout process.
posted by onionHead at
12:18 PM
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